TOLEDO-LÓPEZ, Arcelia; JACOBO-PÉREZ, Miguel Ángel. Influence of the market orientation on Wixárica handicrafts business performance in the state of Nayarit. Ciencias Administrativas. Teoría y Praxis, [S. l.], v. 12, n. 1, p. 154–169, 2018. Disponível em: https://cienciasadmvastyp.uat.edu.mx/index.php/ACACIA/article/view/48. Acesso em: 8 nov. 2026.